Wave

I’m still in recovery mode after the wave of Apple-defenders inundated me with privacy-related comments over this past weekend, and I promise to continue the dialog – and admit where I may be wrong – once I feel I’ve properly grokked the story. The issue of privacy as it relates to the Intenet is rather a long piece of yarn, and I’m only a small part of the way toward unraveling this particular sweater. (And yes, I know there are plenty of privacy absolutists rolling their

Smartphones are not the wave of the future. They are the wave of now. Whether you are defined as a Millenial or someone older but with a substantial income the smartphone is a part of the existence of the majority in major demographic groups. A recent survey from Nielson did more to state the obvious, especially for marketers, that the devices are being purchased and used in great numbers. If you are hesitating on your mobile strategy you could be leaving money on the table.

Who remembers the moment, back in 1995, when Bill Gates wrote his famous Internet Tidal Wave Memo? In it he rallied his entire organization to the cause of the Internet, calling the new platform an existential threat/opportunity for Microsoft’s entire business. In the memo Gates wrote: