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I know very little about football. I do know that going right when the other team is going left is a good thing. It’s all about getting around the opposition, right? And that’s exactly what NFL.com did with their Super Bowl ad. While everyone else was asking viewers to follow them on Twitter or like them on Facebook, the NFL asked people to send a short text message and it worked. The “Live Like a Millionaire” ad shows average guys living extravagant lifestyles. It leads to a tag

If you’re a blogger, journalist, student, teacher, or other kind of writer that does a lot of research on the Web, you’ll love Shelfster. In a nutshell, Shelfster is ”the easiest way to gather information and write a paper, article or book, with the stuff you’ve collected at your fingertips”. Shelfster is free and extremely useful because it allows you to have all of your researched and clipped content in a single location. Shelfster is easy to use and includes a project-based

Maybe now we can start talking about the Age of Mobile rather than wondering if this is simply the year of mobile. It’s here for sure and the increased use in mobile data is certainly pointing to that reality. Here is a chart from a Nielsen study that helps make the point

There is a lot of privacy and mobile phone these days as it relates to the software that exists on many (if not most) smartphones call Carrier IQ. It’s to be used, in its purest sense, to help carriers ID network issues. Ah but as with so many other things in the Internet space, it can do so much more and most of it is what no one should be doing which is watching everything you do on your phone including claims of tracking keystrokes. If you want the complete and gory details you can find articles

When it comes to making money with a blog, advertising can become a headache. That’s why recently, many bloggers have gotten into using affiliate programs to monetize their blog, and some have seen some outstanding success with these programs. These few are the outliers, however, and many bloggers struggle to even make a single affiliate sale. Worse yet, it’s almost always because they are using affiliate links in the wrong way, when they should be taking cues from the big bloggers they follow.

The next time you’re in a busy public place, stand still and watch the people who walk by. A large majority of them will either have their eyes down on a cell phone or they’ll appear to be talking to themselves (earbuds!). It’s gotten so we can’t leave the house without our mobile phone charged and ready. And I know several teenagers who carry theirs from room to room so they never miss a text. Yes, a text, not a call. For the 18-29 set, texting is the ultimate form of

This guest post is by Bnonn of Attentionthievery.info. You may not realize it, but the font settings on your blog can have a huge effect on how many people read your content. And how many people read your content has a huge effect on whether a post goes viral. How huge? Well, by some accounts I’ve read, just one common mistake with colors could reduce readership by a factor of five. And if you’re not making that mistake, you’re probably making at least one of four others. So in this article, I’ll

This guest post is by Janek Makulec of paylane. Blogging is actually a set of activities, but writing is always fundamental. Promoting your blog or presenting an outstanding layout is one thing, but you always have to offer good content first. Otherwise, the best you can achieve is being “the master of the form.” What’s wrong with a computer? Nothing, of course. People are the problem here, computers are just tools. It’s our psychology, the human nature.

Last week, SEOMoz hosted a Search Ranking Factors webinar or #mozinar (to you Twitter folks out there) that highlighted the latest and greatest in what plays into search results. Search marketing presents huge opportunity for businesses. In fact, for many local and small businesses their success often relies on appearing in the SERPs. If you happened to miss the webinar, here are the top 15 things to consider when doing SEO.