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LiveJournal’s GM Talks About the Future of Blogging

on Feb 6, 2012
LiveJournal’s GM Talks About the Future of BloggingWhile Tumblr, Pinterest and Facebook generate buzz, LiveJournal has been quietly steaming along for 13 years. The service is the ultimate combination of blog and social media, connecting folks with like interests with easy friending tools and communities. And though it may seem like blogging is on the way out, LiveJournal is looking to pump up the volume with the concept of super communities.

Super Bowl Social Media Pitfall for Athletes

on Feb 3, 2012
Super Bowl Social Media Pitfall for Athletes

With the Super Bowl being this weekend and the fact that two major metro teams, the New York Giants and the New England Patriots, are participating there is A LOT of press coverage. Usually the Super Bowl hype is overbearing but even to this sports fan (and New York Giants fan) this one is getting a bit ridiculous.

The Super Bowl and Video SEO

on Jan 31, 2012
The Super Bowl and Video SEOThis post comes from our Search News Channel sponsor WebiMax. As Super Bowl XLVI is less than a week away, advertisers and marketers are firming up their ads that are expected to cost $3.5 – $4 million for a :30 second spot on NBC. While “Super Bowl commercials” are amongst the most exciting parts of the experience for the consumer (not the avid sports fan), marketers and advertisers should ask themselves if their commercial will effectively generate brand awareness and a purchase decision.

The Social Media Super Bowl

on Jan 25, 2012
The Social Media Super BowlI’m going to go out on a limb here and say that the Super Bowl will be the biggest, one-day, social media event of the year. Last year, during the final minutes of the game, fans posted 4,064 Tweets per second. This broke the sporting record which had been held by the World Cup, but it didn’t break the all-time record of 6,939 TPS. That happened the moment Japan welcomed in the new year.

Why You Shouldn’t Drive Traffic

on Jan 17, 2012
Why You Shouldn’t Drive Traffic

In the first 7 days of this blogs life, 20,000 visitors checked it out. Sounds like a pretty nice result doesn’t it? I was super happy, but a little disappointed in one specific respect. Only 500 people subscribed.

The Complete Bloggers Guide to Facebook Marketing

on Dec 5, 2011
This guide to Facebook Marketing is written by guest writer Amy Porterfield. Amy will be presenting with Darren Rowse and Lewis Howes in a free webinar for ProBlogger readers this Wednesday. Register to get access to this Webinar here now. One Billion. That’s the number of users Facebook will hit in a matter of months – if not sooner. The powerhouse network continues to climb.

3 Ways to Reduce Bounce Rates and Increase Conversions

on Sep 19, 2011
3 Ways to Reduce Bounce Rates and Increase ConversionsThis guest post is by Gregory Ciotti of sparringmind.com. One of the many tough obstacles that newer bloggers have to deal with is the fact that many of their visitors, which they work very hard to get, will often “bounce” away from their pages—they’ll immediately leave the blog after landing on the homepage. Copyright Kzenon - Fotolia.com

Your Web Metrics: Super Lame or Super Awesome?

on Jun 28, 2011
Your Web Metrics: Super Lame or Super Awesome?

Web Analysts are blessed with an immense amount of data, and an amazing amount of valuable, even sexy, metrics to understand business performance. Yet our heroic efforts to report the aforementioned sexy metrics leads to little business action. Why?

The Black Eyed Peas Worked for Free: Should You?

on Feb 7, 2011
The Black Eyed Peas Worked for Free: Should You?

In 2010, The Black Eyed Peas made an estimated 81.6 million dollars from touring, but they didn’t make a dime for their performance at yesterday’s Super Bowl. Why not? Unlike The Blues Brothers, they didn’t lose their fee on a big bar bill, they simply agreed to play for free in the first place.

Super Bowl Ads and Extending Your 30 Seconds of Fame

on Jan 31, 2011
Super Bowl Ads and Extending Your 30 Seconds of Fame

Creating a clever Super Bowl commercial takes time, talent and a lot of money. So in order to make the very most of their investment, Super Bowl advertisers are trying something new this year – using social media to pre-advertise their advertisement.

Effective link wheel combine with social bookmarking