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Socially-Driven Deals: 3 Ways They Help and 3 Ways They Hurt

on Jun 13, 2011
Socially-Driven Deals: 3 Ways They Help and 3 Ways They HurtGoogle. Facebook. Groupon. Yelp. LivingSocial. Amazon. It’s a lineup of online juggernauts — all executing thrusts and parries to build an empire in the group buying space. In case you can’t keep up — and who could — Google is testing Google Offers in Portland, Amazon is playing around with AmazonLocal in Boise, ID, and Yelp continues to dodge cable cars in San Francisco and keep its Deals afloat.

Groupthink: How Social Media Made Coupon Clipping Cool

on Sep 14, 2010
Groupthink: How Social Media Made Coupon Clipping CoolThe Sunday circular was once a premier destination for grandparents armed with scissors at the prospect of saving $0.15 on frozen peas. I used to roll my eyes and wonder how this habit could be a smart investment of time. Then I found FatWallet.com, a site that gives users 1%-30% cash back with a few clicks of the mouse. Suddenly, FatWallet = the Sunday ads and my mouse = scissors. It was a slow build at first; Facebook ads touting half-priced cupcakes and killer deals at pizzerias. Sign-up? Try and stop
Effective link wheel combine with social bookmarking