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Plastic Valley Is Certainly Going Crazy Over This Dating Application That Simply Elevated $22 Million

on Apr 30, 2012
Plastic Valley Is Certainly Going Crazy Over This Dating Application That Simply Elevated $22 MillionWithin the last couple of days in Plastic Valley, one application originates up in nearly every conversation: Skout.It is a location-based dating application that, after coming to death's door, switched around and elevated $22 million from Andreessen-Horowitz along with other top investment capital firms.Well, we required it for any whirl, even though we were not sufficiently fortunate to get any dates, we are able to understand why it's becoming very popular.Bam! Let's begin.It is a location-based teasing

These 8 Online companies Are Fighting It For $75,000 In A Few Days

on Apr 27, 2012
These 8 Online companies Are Fighting It For $75,000 In A Few DaysBusiness Insider's Startup 2012 conference is in a few days, and eight startup runners up happen to be selected to compete for any $75,000 prize -- $25,000 in cash and $50,000 in kind.Try them out and purchase tickets to determine them present live:Leaf What it's: An application for charge card devices to permit smaller businesses to have interaction with clients instantly through paperless loyalty programs and social networkingDate founded: The month of january, 2011Location: Cambridge, MAManagement team:

Fraxel Treatments May Use Your Smartphone To Trace Where You Are And What You are Doing

on Apr 11, 2012
Fraxel Treatments May Use Your Smartphone To Trace Where You Are And What You are DoingMike Liang thinks modern mobile phones tend to be wiser than people think, and really should have the ability to track every single move that will help you make smarter choices on in which you go and spend time.Liang, co-founding father of Alohar, described the company's platform enables application designers to make use of sensors inside a cell phone to trace in which a user continues to be -- without needing these to sign in by hand like Foursquare does. (The chart right stops working how Liang stays

Senator Calls FTC to Probe Apple and Google on Mobile Privacy

on Mar 5, 2012
Senator Calls FTC to Probe Apple and Google on Mobile PrivacySen. Chuck Schumer (D-NY) has never met a chance to get in the headlines that he didn’t like. His latest effort comes in the form of a letter to the FTC chair and wants the agency to look into mobile phone privacy in general. He has “specific” concerns that he was certainly briefed on (I wonder if he has truly experienced anything himself) but in the end this is likely to bring Apple into the fray (which they usually steer clear of somehow) while just bringing Google to another hearing in

The Future of Location-Based Marketing is Cool. . . or Scary

on Feb 14, 2012
The Future of Location-Based Marketing is Cool. . . or Scary

Yesterday, I wrote about a stat that said more men than women remember and enjoy mobile ads. I stated that I never remember the ads I’ve seen and now I know why. The ads I’ve seen aren’t cool.

Social Trends for 2012

on Jan 7, 2012
Social Trends for 2012

With the new year upon us and 2011 now in the rear view mirror, it’s time to pay attention to where we, the social team known as Digital Influence at Ogilvy New York City predict social media to take us this year. In December we hosted a year end 2011 Social Trends Lab and predicted a number of trends based on what happened in 2011 and how we think these will shape and influence 2012. Is there a prediction not on this list? Let us know!

Foursquare Launches Improved ‘To Do List’ Save Button

on Nov 30, 2011
Foursquare Launches Improved ‘To Do List’ Save Button

You’re reading New York magazine online when you spot a review of a new sushi restaurant. It’s in a part of the city you go to a few times a month, and you’d like to check it out. If only you had an easy way to remember all the details. . .

Cyber Monday Takes Flight

on Nov 22, 2011
Cyber Monday Takes FlightMajor retailer Facebook pages are also geared up to take a piece of the pie with companies like Toys R Us,Target, Sears, Gamestop, andRadio Shack all looking to spread some Cyber Monday social media buzz with many offering additional FourSquare check-ins with 10-20% off when showing your check-in to staff. AmEx has also joined the club with their Small Business Saturday FourSquare promotion geared toward supporting local, independently owned businesses. American Express cardholders can sync their

London’s Chromezone First Google Retail Effort

on Oct 3, 2011
London’s Chromezone First Google Retail Effort

Google has opened its first retail location. As reported by The Telegraph Google has opened its first physical shop. The ‘Chromezone’ is a shop within a branch of Currys and PC World on London’s Tottenham Court Road, and is being used by Google to trial a new way of selling its own ‘Chromebook’ laptops.

Is Google+ the Jan to Facebook’s Marcia?

on Sep 29, 2011
Is Google+ the Jan to Facebook’s Marcia?Last week, Google+ announced changes 91-107 for the platform many of which are strong indicators of a site that is listening to its users and thinking thoughtfully about use cases. Unfortunately for a fledgling social media site, the very next day at f8, Facebook shared its latest and greatest rollouts with developers and the public. Amid Andy Sandberg appearances, Spotify integration, and a sweeping UI change called Timeline (all of which are well recapped by my colleague, John Stauffer, in his post), it
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