New Year’s resolutions. Love ‘em, hate ‘em, you can’t hardly live without them. Even if you don’t write them down or announce them to the world, they’re there. We can’t help ourselves. There’s something about the start of a new year that makes us all decide it’s time to be better, smarter, richer, thinner or happier.
Advice
5 New Year’s Resolutions for Online Marketers
by Cynthia Boris on Dec 30, 2011
New Year’s resolutions. Love ‘em, hate ‘em, you can’t hardly live without them. Even if you don’t write them down or announce them to the world, they’re there. We can’t help ourselves. There’s something about the start of a new year that makes us all decide it’s time to be better, smarter, richer, thinner or happier.ShopCity Opts for FTC Over SEO
by Frank Reed on Nov 14, 2011
Remember over the summer when we asked you, the SEO expert, to be the judge and jury on ShopCity and its complaints regarding Google’s alleged mistreatment of the sites? It was one of our most spirited post interactions in quite some time (we love how intense SEO’s get when given a challenge).5 Facebook Privacy & Security Tips You Ignore at Your Own Peril
Chances are you’re a pro at using Facebook. You have your Page optimized, ads targeted, and your privacy settings impenatrable. So why is it that I see so many glaring issues that could cause the average person to have their account life hacked? I come across these 5 issues below every day. Any one of them could result in a someone nefariously hacking your account, stealing your identity, or even ransacking your home. If you have these covered, congrats, but please share them with your FacebookNetflix Apologizes Then Makes Matters Worse
by Cynthia Boris on Sep 19, 2011
“I messed up. I owe everyone an explanation.” Two months ago, Netflix Co-Founder and CEO Reed Hastings, announced a major change to the pricing structure for Netflix members which included increased fees for anyone wanting to get DVDs in the mail and stream movies.The result was a lot of bad press as loyal fans cried foul loud enough to be heard. Memberships were canceled, stock prices dropped and Blockbuster could be heard laughing all the way to bankruptcy court.How To Get The Attention of Marketing Pilgrim’s Managing Editor
by Frank Reed on Jun 28, 2011
I have been the managing editor of Marketing Pilgrim for the past six months and I have learned a lot. First, it’s a lot easier just writing for a popular blog. You can create a post and send it in and not have to worry about too much (unless, of course, the editor finds the post to be, well, lacking or if he just finds that it sucks out loud).
When it Comes to Advice People Prefer Strangers Over Friends
by Cynthia Boris on Jun 10, 2011
We’ve all been told not to take candy from strangers, but advice is a whole different matter. According to a new report from Meebo, more than half the people surveyed went to someone they didn’t know when looking for advice on the web.
Don’t Be a Jerk and Other Social Media Do’s and Don’ts
by Cynthia Boris on May 31, 2011
PR people sometimes get a bad wrap as aggressive, yarn-spinners who are willing to do anything to get their client press. The truth is, most of these hard-working individuals spend their days riding that fine line between saying too much and saying too little. And at least once in their career (only once if they’re lucky), they’ll spend a hellatious week trying to repair the damage created by a bad decision or a slip of the lip.Why You Need to Stop Learning About Blogging
by Guest Author on May 6, 2011
Yes, you did read that title correctly. You need to stop learning about blogging. Sure, there’s a wealth of great advice to be found – here on Daily Blog Tips, and on several other top blogging sites. Sure, blogging is a huge and sometimes crazy world, where you need to know about writing, marketing, technology, design… But you could spend years learning everything there is to know – and you still wouldn’t make any progress. At some point, you need to stop learning and start doing. You might feel
The Good Advice That Killed My Conversion Rate
by Chris Garrett on Apr 11, 2011
How would you like to sell more of your products or services … without increasing your traffic? If that’s your goal, then you need to improve your conversion rate. Which is a very wise goal — I know I’m always looking for the tweaks or additions that can optimize the performance of my sales pages. The slightest changes to a headline, one item in a bulleted list, or the overall picture you paint can pay off in massive ways.Coca-Cola VP Talks About the Keys to Social Media Success
by Cynthia Boris on Apr 8, 2011
“The days of controlling the message are absolutely over. At best you’ll be invited in and you’ll get to co-create and participate with consumers.” Wendy Clark, senior VP-integrated marketing communications and capabilities at the Coca-Cola Co., gave a presentation at the AdAge Digital Conference where she talked about how social media has completely changed the game for marketers. Though she was using her own multi-billion dollar company as a reference point, much of what she said applies to
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